Every online casino operator knows it’s a big deal to add games to their online casinos and then keep the selection fresh and interesting. You have to sign many separate contracts and spend a long time connecting to each game provider. This process is a huge headache that wastes a lot of time and money.
iGaming aggregators fix these problems. They solve the main issue because they collect thousands of games in one place and give you access to all these games through one single, easy connection.
What Is an iGaming Aggregator and How It Works
An iGaming Aggregator is a special B2B software connecting online casino operators with game developers. It resembles a video hosting like Netflix, but for online casinos.
Operators don’t need to deal and build technical connections with 50 different providers individually. This is enough to connect to one aggregator that instantly pipes in thousands of games from all those studios at once.
An iGaming aggregator concept includes three main players in the chain. The first one is a game provider. It can be popular companies like NetEnt, Pragmatic Play, or Evolution that build the actual games. They want their games in as many casinos as possible because it helps them make money.
An aggregator is the bridge between a game provider and the third player. Aggregators sign contracts with hundreds of Game Providers and integrate them into one central hub.
The third player is an operator that offers games directly to users. Using aggregators, operators don’t need to hire a huge team to connect with every game provider. Instead they connect only to the aggregator that already has all the games they need.
In general, aggregators work as a "one-stop shop”, offering slots, live casino games, table games, crash games, virtual sports, as well as lotto and bingo.
To operate as an aggregator, you need to secure a B2B gambling license. It will be your guarantee that banks don’t touch you and game providers partner with you. The more comprehensive your license, the bigger your credibility and the higher chance the top game providers will partner with you.










Key Features to Look for in an iGaming Aggregator
Since the aggregator acts as a wholesaler, they collect games from everywhere so you can put them on your website instantly. But not all aggregators are the same. There are few specifications you need to look for:
Unified API
This essential tech feature helps you implement the aggregator as quickly as you wish. The Unified API ensures that adding a new game provider requires zero coding on your side. When the aggregator adds a new game, it will appear in your system via a simple configuration toggle, not a code deployment.
Game Filtering and Categorization Tools
While it’s a core feature that customers can’t imagine their game experience without, having thousands of games means your lobby can look messy. A cluttered interface can make customers suspicious about your credibility, which ultimately costs you their trust.
That’s why you need an aggregator that tags casino games by theme, key features, such as “Megaways” or “Buy feature”, and volatility, which is high or low. This categorization helps you build dynamic lobbies automatically and quickly earn customers’ trust.
Unified Bonus & Free Spins Management
A "cross-provider" bonus engine is invaluable. Giving free spins on games from different providers required using two different back-office tools. However, when you partner with a top-tier aggregator, it creates a single wrapper. This technology means you can issue free spins and run tournaments across all providers from one dashboard, rather than managing them separately.
Real-Time Performance Analytics
To keep your finger on the pulse and to spot "bonus abuse" or technical glitches immediately, you need real-time data. If a game is paying out 500% RTP due to a bug, you need to know instantly, not tomorrow. But some aggregators have a 24-hour data delay.
Multilingual & Multicurrency Support
You might not need this feature if you plan to target the single market. But if you ever consider expanding your business, you need an aggregator that supports multiple languages, currencies, and crypto. Otherwise, if you target Brazil, displaying games in Portuguese and accept Brazilian Real, but then convert all funds to USD and EUR on the backend, player retention will definitely be destroyed.
Scalability & Jurisdictional Support
The same applies to geo-blocking capabilities. You must be able to automatically show or hide specific games based on the player's IP address to remain compliant. Indeed, it’s a mandatory requirement of many jurisdictions issuing licenses.
Top iGaming Aggregators in 2025: Market Leaders Overview
There are many aggregators, from new ones to the best ones. Let’s break down the top iGaming aggregators you will want to partner with.

SoftSwiss
The company is one of the market leaders, setting a "gold standard" for crypto-friendly casinos and massive game volume. In 2025, they present their "Jackpot Aggregator" with an impressive game collection of over 23,500+ games from 300+ providers.
Their aggregator is designed for those operators who want the absolute largest library and robust crypto support.
EveryMatrix
One of the market leaders has spun off its aggregation unit into a standalone brand called SlotMatrix, selling the aggregation tech to operators who might use a different platform for their sportsbook or wallet. EveryMatrix suggests an impressive collection of over 22,000 games from 320 studios.
Aristocrat Interactive (formerly Pariplay)
In 2025, the aggregation platform boasts a portfolio of 15,000 games. They have become the go-to solution for operating in highly regulated markets like New Jersey, Ontario, and the UK.
Slotegrator
Slotegrator dominates in CIS, Eastern Europe, and the hot new markets in Asia. Everyone knows them for their APIgrator solution which is incredibly fast to deploy. Beyond the impressive portfolio of over 17,000 games, they are ahead of the curve with their "Telegram Casino" solution. Allowing users to play directly inside a popular messaging app is a top trend for 2025 in high-risk markets.
Hub88
Born from the ecosystem behind the "Coingaming" group, Hub88 was built by operators, for operators. The aggregator suggests over 8,000 games, focusing on speed and mobile optimization. They offer a "single wallet" integration that is extremely developer-friendly.
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Benefits of Using iGaming Aggregators for Casino Operators
Operators benefit from using casino game aggregators more than anyone else in the chain. For them, the primary value of an aggregator is efficiency. It replaces a complex web of technical and legal relationships with a single "one-stop shop" model. Let’s break down every benefit.
Fast Content Deployment
Without an aggregator, launching a game is a big deal. You need an engineering team that will build a unique connection to the game studio's server, test it, and certify it. Imagine doing this for 50 different studios. While it takes years, it’s also extremely expensive.
But when you integrate the Aggregator’s API once, any changes and releases automatically become available to you. And you don’t need to have a team of Jimmy Neutrons for that.
Access to Hundreds of Game Providers
This is not that easy to partner with top-tier studios, especially if you are a startup. The best studios have strict requirements and high minimum monthly fees. You can partner with smaller ones, but it is risky and their games do not have credibility and players trust.
When it comes to an aggregator, you sign one legal agreement and get access to their entire portfolio that includes thousands of games by the top-tier operators.
Easier to Manage
If you go directly with providers, you have to log into 50 different "back-office" portals to see your daily numbers. You also receive 50 different invoices in different currencies and formats at the end of the month. Using an aggregator solves this problem by taking messy data from all providers and translating it into one standard format. You can monitor real-time about GGR, active players, and bet history data on the one dashboard.
Give You Strategic Advantages
Aggregators help you easily manage bonuses, running tournaments and bonus programs across multiple providers without additional development.
In cases when a provider has some problems with compliance, you, as an online casino operator, do not need to handle it on your own. The aggregator just geo-block it automatically for you, protecting you from fines and any suspiciousness from the regulator.
And it is also cheaper to run games through aggregators with lower revenue-share rates than you could get if you negotiated with the studio directly as a standalone operator.
Challenges and Considerations When Choosing an Aggregator
Aggregators give many opportunities to online casinos, and it is also a great option to run a B2B business. But in 2025, the landscape has shifted. In global iGaming, the challenge is no longer just about “who has the most games”, but about regulatory survival and technical latency.
For operators, this means to be more cautious when choosing an aggregator partner. Many of them use a popular commercial trap as hidden costs. While most operators focus on the revenue share, the real drain on your P&L often comes from the next few points:
- Minimum Monthly Fees. This is a fixed minimum charge the aggregator applies per contract or per provider group, which can be about €5,000. This means that in Month 1, when you launch your casino and might only have 50 players and earn €200 in revenue, you still owe the aggregator €5,000. From this point, you are immediately -€4,800 in the hole.
- “Certificate Activation” Fees. For example, if you want to turn on Pragmatic Play in Romania, the aggregator might charge you a one-time "setup fee" for that specific market, even though they already have the license.
- Double-Dipping on Exchange Rates. This occurs when your players bets in Brazilian Real but the game provider settles in Euros, the aggregator handles the conversion.
So, selecting an aggregator is like buying a car because the number on the price tag is just the beginning.
The next challenge is a mysterious latency. This is a technical challenge of delay. When a player spins a slot, the data travels a long path: from a phone, your casino platform, to the aggregator's server, and finally to the game studio’s server.
The challenge arises in cases when the aggregator's servers are in Europe and your players are in Brazil or Southeast Asia. As a result, the physical distance plus the extra "hop" can make the game feel sluggish. This is a big deal for high-speed games like Aviator, because a 200 milliseconds of delay can cause a player to miss their cash-out, leading to player rage and support tickets.
Aggregators make it easy to have 5,000 games. The problem is your competitors have the exact same 5,000 games. In the end, customers see the “vanilla” lobby and no difference between different platforms. That is why it is better to choose aggregators that allow Frontend control, so you can rename categories, create custom game tags, and mix content from different providers into unique lobbies.
And last but not least, the regulatory challenge. As an online casino, you need to obtain a license for yourself, and partner only with licensed platforms. Because If your aggregator accidentally lets a non-certified game appear on your site for 10 minutes, you get the fine, not them.
Wrapping Up
To recap, choosing an iGaming aggregator is not just about buying a list of games; it is about selecting the infrastructure upon which your entire casino business will run.
If the aggregator fails, your casino stops. If they lack the right licenses, your bank accounts freeze. If their tech lags, your players leave.
When choosing an aggregator, you should not just look for the company with the most games. Instead, you need to consider high-quality content, fast technology and strict legal compliance.
It is better to have popular games that load quickly than to have thousands of games that are slow or break often. But at the same time, you also need a partner that serves as the technical and legal backbone of your entire operation.










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